Client: Estée Lauder Companies, Inc.

Challenge: As one of the world’s premier cosmetic manufacturers and marketers of prestige skincare, makeup, fragrance and hair care products, Estée Lauder International needed best practices technology, insights, creativity and project management in multiple languages.

Solution:  Estée Lauder hired Marshad Technology Group as a senior level design digital agency and commissioned Marshad Technology Group to consult and execute digital video and internet marketing. Marshad Technology Group worked with senior executives at Estée Lauder to craft content for the marketing department’s worldwide efforts to expand internationally on live TV, video, and multimedia in TV, public relations, in-store merchandising displays, websites, EPKs, and sales videos.